Sylvester Stallone Accuses ‘Rocky’ Producer of Exploiting His Legacy—‘I Have Zero Ownership’
OPINION: This article may contain commentary which reflects the author's opinion.
In July 2022, Sylvester Stallone, the iconic creator and star of the Rocky franchise, sparked a highly publicized dispute with producer Irwin Winkler over ownership rights to the beloved series. The argument revolves around Stallone’s desire to secure the rights to the franchise, a move he hopes will allow him to leave a legacy for his children. However, as of May 2025, the feud remains unresolved, and Stallone continues to voice his dissatisfaction over the control Winkler has held for nearly five decades.
The Dispute: A Long-Standing Battle for Ownership
The controversy began when Stallone took to social media to air his grievances, particularly after he was excluded from creative decisions surrounding the Rocky universe, which includes the Creed spinoffs. In a now-deleted post on X, Stallone shared a satirical image of Winkler depicted as a serpent, captioning it with a call for a “fair gesture” to regain some rights to the franchise. His frustration stemmed from the fact that despite being the mastermind behind Rocky, from writing the original screenplay in three days to starring in all the main films and even directing several, Stallone had “zero ownership” of the franchise. He expressed his desire to secure some control before passing the rights down to his children, ensuring that his legacy would continue beyond his career.
Stallone’s complaint centers on the fact that, despite his extensive contributions, the deal structure left him marginalized and without a financial stake in the Rocky films. In interviews, Stallone has repeatedly voiced his frustration over this, emphasizing how he felt exploited by the very franchise he helped bring to life (IMDb).
Key Developments and Tensions
The dispute became even more public when news broke of a Drago spinoff film in July 2022. Stallone lashed out, accusing Winkler and his family of being “vultures” and “parasites” in another deleted X post. His criticism focused on his exclusion from the creative process and his belief that he had been unfairly cut out of the continued success of the Rocky franchise, which had earned Academy Awards for Best Picture, Director, and Film Editing.
Stallone’s frustration also stems from previous unsuccessful attempts to negotiate ownership rights. After Rocky II and Rocky III, Stallone reportedly sought a stake in the franchise but was advised against pushing for ownership due to studio resistance (The Wrap). These early setbacks only added to his growing sense of being sidelined, particularly as the Creed films, which expanded the Rocky universe, continued without him having any ownership stake or creative input.
Ongoing Tensions: No Resolution Yet
As of May 2025, despite the ongoing media attention surrounding Stallone’s dispute, no significant developments have emerged regarding the ownership rights issue. Efforts to find updates from 2023 to 2025 revealed no new public reports or resolution of the conflict. Searches for updates returned mostly results from 2022, with no indications that the dispute had been resolved or that Stallone’s position had changed (Variety, Screen Rant).
The Rocky franchise’s Wikipedia page, which was last updated in February 2023, continues to mention the ongoing tensions between Stallone and Winkler, but it does not report any significant resolution. Furthermore, upcoming projects like Creed IV and the Drago spinoff have been discussed, but there is no mention of the ownership dispute being addressed in these developments (Wikipedia).
Stallone’s Legacy and Desire for Control
For Stallone, the dispute is more than just about money—it’s about securing a lasting legacy for his children. Stallone has repeatedly stated that he wanted to leave something of Rocky for his family, a desire that underscores the emotional and personal nature of this battle. After contributing so much to the franchise, he feels it is only fair that he be able to pass on the rights to Rocky as part of his legacy.
Stallone’s public outbursts and frustrations have shone a spotlight on the often-complicated issue of ownership in Hollywood, where creative contributions are frequently overshadowed by the financial interests of producers and studios. As the years go by, it remains to be seen whether Stallone and Winkler will reach a resolution or whether this dispute will continue to cloud the future of the Rocky franchise.
Conclusion: A Legacy in Limbo
The ongoing ownership dispute between Sylvester Stallone and Irwin Winkler highlights the complexities of creative control in the entertainment industry. For Stallone, the frustration lies in his inability to secure ownership of the Rocky franchise, despite his central role in creating and nurturing it. His desire to leave a piece of Rocky for his children underscores the deep emotional connection he has to the character and the franchise. As the dispute remains unresolved, fans and industry insiders are left wondering if Stallone will ever gain the control he seeks, or if his legacy will forever be defined by a battle over ownership rights.