“Go Big and Go Big”: Freddie Mercury’s Six-Word Fashion Mantra That Redefined Katy Perry’s Stage Presence

OPINION: This article may contain commentary which reflects the author's opinion.

Few artists in history have blended music, theater, and fashion as seamlessly as Freddie Mercury. The Queen frontman’s dazzling costumes and commanding stage persona set a gold standard for performance artistry—one that continues to inspire generations of musicians long after his passing. But one story stands out among those tributes: a backstage moment in which Mercury’s final six-word fashion philosophy found new life through pop superstar Katy Perry.


The Backstage Encounter: A Gift from the Past

The story begins with a meeting between Katy Perry and one of Freddie Mercury’s former stylists. Perry, who has long credited Queen’s “Killer Queen” as the song that shaped her artistic identity at just 15, was already a devoted admirer of Mercury’s theatrical genius.

Backstage after one of her performances, the stylist presented her with an extraordinary artifact—an unreleased costume sketch from Mercury’s archives. It depicted a striking red cape, designed for a performance that never came to be before his death in 1991. But the real treasure wasn’t the sketch itself; it was what was written across it.

Scrawled in Mercury’s unmistakable handwriting were six bold words:
“Go big and go big or go home.”

It was a simple yet commanding statement—a final creative decree from one of the most daring showmen in music history.


The Six Words That Changed Everything

For Katy Perry, those words weren’t just advice; they were a revelation. She immediately recognized them as a reflection of the spirit she had always aspired to embody—a reminder that performance is not just about singing, but about spectacle, risk, and joy.

The mantra became the foundation of her stage philosophy. From that point forward, Perry embraced a level of theatricality that would have made Mercury proud. Her performances grew even more immersive, her costumes more extravagant, and her visual storytelling more vivid.

  • On the California Dreams Tour (2011): Perry leaned into candy-colored fantasy with bubblegum wigs, cupcake bras, and neon dreamscapes—a pop universe that blurred the lines between concert and theater.
  • During the Prismatic World Tour (2014–2015): She elevated her aesthetic further with laser-lit armor, towering headpieces, and kaleidoscopic lighting—an explosion of color and confidence that echoed Mercury’s own stage philosophy of going all in, all the time.

“Go big and go big or go home” became more than a phrase—it became Perry’s creative DNA, a through-line connecting her to Mercury’s fearless performance ethos.


Freddie Mercury’s Enduring Influence on Stage Fashion

Freddie Mercury’s legacy in fashion remains inseparable from his music. From the iconic white-and-gold military jacket of Queen’s 1986 Magic Tour to the regal crown and cape he wore during “God Save the Queen,” Mercury understood the stage as sacred ground—a space where individuality could be amplified, not hidden.

His approach to fashion was both revolutionary and deeply personal. Every outfit told a story, every gesture reinforced a character. He embodied the belief that self-expression was a form of freedom—a belief now woven into the performances of countless modern artists.


A Legacy Reimagined

The passing of Mercury’s six-word commandment to Katy Perry represents more than a stylistic handoff—it’s a symbolic continuation of artistic boldness. Perry’s evolution into one of pop’s most visually ambitious performers owes as much to that moment as it does to her own creative instincts.

For Mercury, “going big” was never about ego; it was about authenticity, about living and performing without restraint. For Perry, adopting that mindset meant finding her truest artistic form.

In the red cape sketch and those six handwritten words, the legacy of Freddie Mercury didn’t just survive—it evolved. And on every glittering, pyrotechnic stage that Katy Perry steps onto today, it’s clear that his spirit still soars, wrapped in sequins, color, and unapologetic grandeur.

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